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LIVE COURSES · TAUGHT FROM ZERO · NO AGE LIMIT

Stop asking AI questions.
Start building things that run without you.

Live, small-group courses that take you from knowing nothing to your first working automation. No coding background needed — that is the whole point of the tools we use.

or join the free intro session

THE RESEARCH BEHIND WHAT I TEACH

62

paid courses studied and indexed

43

expert channels tracked

29,000+

lessons transcribed and searchable

I do not teach from memory or from what is trending this week. Everything I teach is checked against a private library of what the best practitioners actually said.

Why I started teaching this

Sam teaching an AI seminar to a hall of students
A recent seminar. I asked the room what they actually do with AI.

The answer was unanimous: homework. Paste a question into a chatbot, copy the answer out.

Not one had built an automation. Not one had used Claude. Not one could explain what an AI agent was. They were bright and curious — nobody had ever shown them there was a door.

Read what happened that day →

The gap that is opening right now

AI did not arrive with a bang. It arrived quietly, and a small number of people learned to build with it while everyone else learned to ask it questions.

Before

You do the work. Every report, every message, every repeated task costs hours you never get back.

Now

You describe the work once. A system does it tonight, tomorrow night, and every night after — without you.

The difference

Not talent. Not age. Knowing the second option exists, and how to set it up.

Speed becomes leverage. Finish a week of work in an afternoon and you take on more, charge more, and outgrow people working harder than you.

Businesses pay for this today. Every company has repetitive work eating its week. Automating it is a service people pay for monthly.

And the window is closing. Spreadsheets had this window. So did the internet. In three years this will be ordinary and the advantage will be gone — not because the tools got worse, but because everyone will have them.

Who this is for

This is for you if

  • You are tired of using AI only to answer questions
  • You are a student who wants to be more than a chatbot user
  • You are a parent who wants your child taught properly
  • You run a business and repetitive work is eating your week
  • You have never written code and assume that disqualifies you

This is not for you if

  • You want a button that prints money without effort
  • You will not practise between sessions
  • You want theory and vocabulary rather than working systems
  • You are looking for the fastest shortcut rather than a real skill

Who teaches here

I am Sam. I build AI automation systems that run real businesses — not demos. Systems that publish, message, track, report and repair themselves, every day, whether I am at the desk or asleep.

I work with AI agents that supervise other agents, content pipelines that run end to end, and automations that catch their own failures and fix them before anyone notices. I did not learn this at a university. I learned it by building, breaking and rebuilding, daily.

I teach what I actually run. Nothing on this site is theory I read somewhere.

FREE · NO COST, NO CARD

Start with the free intro session

A 60-minute live session: what AI automation actually is, what it can do for you or your business, and a real automation built in front of you. Come with questions.

Leave your email and I will send you the date and the link. No spam, and you can leave the list in one click.




    Or start reading

    Practical articles on AI, automation and building with Claude Code — read the blog, or join the community and ask me directly.